When it comes to creating a unique and inviting work environment, companies can draw on several different factors. A well-thought-out office design is one of the crucial elements that can have a huge impact on employee satisfaction and influence the company brand. In this interview,Head of People, Isabella Sohrbeck from SavvyRevenue shares her insights on how the office acts as a brand ambassador and positively impacts employee wellbeing.
At first glance, it's clear that SavvyRevenue has carefully considered how to design the office. Everything looks inviting and professional. Isabella also describes how SavvyRevenue has deliberately created an office that stands out and reflects their corporate identity. She states:
"Not only should it be a place where we thrive, it should also reflect our company culture. Just as we strive to deliver the best work for our clients, the office should also reflect the best for our employees."
This is an important point. The design and layout of an office acts as a business card for the company and sends a message to both employees and customers about the company's values and priorities.
Isabella emphasizes the importance of employee well-being and community in the office. She states:
"It should be nice here, a place where colleagues feel welcome and comfortable doing their work. Of course, it's also important that they have access to a wide range of snacks and drinks so that employees don't feel like they're missing anything."
Community is paramount and the office is often used as a setting for social events. Whether it's watching the World Cup during Black Friday sales, weekly clumsy competitions or shuffleboard and drinks, Savvy strives to create great experiences in the office. Memories from both social and work-related events are even immortalized and posted on the office's "Savvy Moments" wall, which contains pictures of many memorable moments. This deliberate focus on creating and sharing great moments emphasizes how the office functions as a place for collaboration, community and relationship building.
Isabella also shares how she and the office piccolo keep on top of ad-hoc tasks and the small details of the office. Among the small details, the availability of the coffee machine is particularly important for employee wellbeing. " If the coffee machine doesn't work, the day starts off badly," she notes with a smile. This constant focus on making sure even the smallest details are in order is crucial to creating a positive work experience.
In addition to handling the office's regular service deliveries, including the office plant service, Isabella especially uses Officeguru to save time when solving ad-hoc tasks. This includes situations like finding a handyman to repair something in the office or organizing social events like the office housewarming, where Isabella used Officeguru's marketplace to find a caterer who could handle such a large event and allow Isabella to focus on the rest of the event and customers.
It's clear to any visitor to SavvyRevenue that they are proud of their customers. As well as the office wall of memories, there is also an impressive display wall in the office's large meeting room. Here Savvy presents selected products from their customers. As Savvy are experts in Google Ads, you can find awards and a book on advertising written by company founder Andrew Lolk on the wall. Guests are left in no doubt what Savvy excels at just by looking at the wall. Isabella also explains how the office acts as a brand ambassador for SavvyRevenue,
"We love to invite clients and partners to visit; especially to strengthen the bond between us and our clients" she says .
This shows how an attractive office environment can impress potential customers and strengthen the company's image.
The office at SavvyRevenue serves as an effective brand ambassador and plays a crucial role in employee well-being. By creating a unique and welcoming environment, the company sends a clear message about their values and priorities. Additionally, a well-functioning office promotes positive collaboration, community and customer engagement.
As this story illustrates, an office can be more than just a workspace. It can be an active player in building the company brand and creating a positive work experience for all parties involved. Companies should therefore carefully consider how they can harness the potential of their office environment to achieve both employee satisfaction and brand building.